Irresistible Communications: How To Turn Your Words Into Money For Your Cause A Guide for Everyone Who Wants to Get It Right Real-World, Field-Tested Communications Strategies for Raising More Money With fundraising communications guru Jeff Brooks This is a self-paced course. You can start whenever you like! CFRE? Full participation in this course gets you 11.5 points.
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Welcome to Your Course
Introduce yourself, ask questions and start discussions with your fellow students
Moceanic Community and Q & A
Irresistible Communications Course
Your Introduction to Irresistible Communications
This introductory webinar will take you through the key basics of how we connect with and motivate donors. You’ll also learn the common fundraising errors you must avoid, and the single most important thing you must know about any fundraising message before you type the first letter!
Module 1 – A Step-by-Step Guide for Everyone Who Wants to Get It Right.
You’ll learn the four basic characteristics of fundraising writing, and how to write the amazing loose structure that works so well in fundraising.
Module 2 – What All Fundraising Is Always About: ACTION
In this module, you will master the art of making an offer and learn, step-by-step, how to lead your donors to action.
Module 3 – How to Tell the RIGHT Story to Motivate Your Donors.
In this module, you will gather a treasure chest full of storytelling techniques that will empower your communications!
Module 4 – Deadly Myths in Fundraising, and the Friendly Facts that Actually Matter.
You’ll discover the 6 myths that may be holding you back – but when armed with the truth, you’ll be a star!
Bonuses and Extras
Irresistible Communications – Bonuses
Your Irresistible Communications course is bursting with Bonuses and Extras! You can access them here.