A Unique Approach to Mid (and Major) Donors From a Proven Fundraiser With a Knack For Sharing and Teaching With Renowned Humour and Irreverence.
Featuring Sean Triner, and special guests. Your guide to the…
Quickest, cheapest and easiest way to boost your charity revenue!
If your cause benefits from lots of wonderful individuals donating to you, then you have ‘mid-value’ donors hiding amongst them that would love to give you more.
- Tough targets for next quarter or six months?
- Are you down on income this year?
- Do you have more demand for services than income to pay for them?
- Had a great year for fundraising? (Now’s the time to make hay while the sun shines!)
As long as you have some individual donors who’ve supported you, you can raise more revenue – fast. And don’t worry. It is not just a quick buck. This works for the long-term too, improving donor retention, average donation and donor commitment.
CFRE? You’ll get 16.5 CFRE Continuing Education Credits when you complete the full course.
Mid-Value Donor Super Course Introduction
Your Mid-Value Donor Course Community
Introduce yourself, ask questions and start discussions with your fellow students
Mid-Value Donor Super Course
Module 1 – The Maths of Mid-Value Donors
One of the fundamental reasons most major and mid-value donors fail is because they haven’t been approached mathematically. That’s what we do in this session. It is simple, short and interactive.
Module 2 – Release the Explosive Generosity
Direct mail is still by far and away the biggest source of mid-value donors, and the biggest channel for triggering an above average gift. After this session you will have the tools to put together a great mid-value direct mail pack and see a BIG increase in the revenue from your next direct mail or integrated campaign.
Module 3 – Three Easy Steps to Mid-Value VIPs
This module comes with the most useful bonus material, including FAQs for your donor care team (or person!), examples and a really useful framework for getting a decent stewardship program up and running really quickly.
Module 4 – Turn Mid-Value Donors Into Major Gifts in a Week
This module really does what it says in the title. We look at why most mid (and major) donor programs fail, and look at the tactics that can be implemented to boost income to your cause. Immediately.
Module 5 – Making the BIG ask
Most fundraisers fear making an ask. Worried about getting it right, upsetting donors or just plain shy we don’t like to ask face to face. In this module, I want to help you bust the barriers and get out there and ask. Ask people that you know really care about your cause.